The ~3% CAGR of the 2,3-butanediol market during 2019-2027 is emblematic of a nascent phase of the industry, which currently possesses narrow channels of commercialization. To infiltrate proper education regarding the use of this chemical as a precursor, manufacturers are making investments towards the development of pilot plants. According to the research, the demand for 2,3-butanediol as a precursor to methyl ethyl ketone has significantly escalated post the approval of the FDA for its use as an indirect food additive. Future applications will highly rely on its effectiveness in solidifying coatings to control emissions during coating operations, which will surge the demand for 2,3-butanediol in Asia Pacific, on account of intensifying paint and coating activities in India and China. Given the future sales opportunities, manufacturers will scale up their production facilities to address the rising demand. Despite these success factors, manufacturers need to consider the high production cost, which directly passes on to the product price. Cost-reduction opportunities await market players as new production processes surface. Currently, this chemical is produced through industria...